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Marketing Secret #1 – Do What Others Are Not Doing

June 19th, 2009 · Internet Marketing

Millions of website online have articles teaching you how to make money online. Read 100,000 pages from different website about a particular way to make money, and you’ll find they all say the same. You don’t learn anything new from the rest. 99,999 pages of wasted reading, at your disposal.

There is one little advice I received from my marketing peers at forums and other places. And that very revealing secret is, [Read more →]

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Copywriters – Your Unfinished Sales Letter Is Worth More Than The Finished One

June 18th, 2009 · Copywriting


And Mind You, This Statement Will Still Hold True After You Read This Article
…Unlike The One You’re Used To Reading

If you are an aspiring copywriter, then you must know for sure, that the only way to master your skills is to write more copy. Increase your skills with each one you write, which would land you on more opportunities than you can begin to imagine. But this very journey of yours can be worth your weight in gold.

Keep reading, and the only thing you will ever regret is banging your (now bleeding) head against the wall for not thinking about it yourself. [Read more →]

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Product vs Sales Letter – Which One Has A Bigger Role?

June 17th, 2009 · Copywriting, Internet Marketing


Product Creators Always Said…

…We created the product
We created something that people desperately wanted
Our product is the next-generation innovation
It stands on it’s own
(Apparently, we still need a sales letter)


And The Copywriters Are Not So Far Behind In Saying…

…Certainly, product creators could never write a sales letter with their crap arguments
We showed the people what’s in it for them
We included numerous psychological triggers only God knows of
We tested hard to churn out the highest conversion rates

(And We can continue for the rest of the day with this rant)

[Read more →]

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Yahoo Answers – Your Ultimate Market Research Source

June 16th, 2009 · Internet Marketing

When writing articles, creating websites, or even creating the next generation product for a market, everyone looks at one place first. What do they look at? Keywords. The more searches a keyword gets, the lesser competition it has, the more profitable the keyword is. Of course, profitability depends on amount of buyers in the niche, of which the number of Adwords ads often is a good indication of.

But no one thinks about….. [Read more →]

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Blogs vs Website – Do Blogs Have Higher Bounce Rates

June 16th, 2009 · Blogging

Ken Evoy, of Site Build It, once said that blogs have higher bounce rates than normal websites (you know, the old way). Is it true?
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A Vague Advice For Marketing Ingenuity

June 16th, 2009 · Internet Marketing

Even though I’ve taken marketing as an example, but this is applicable everywhere. Regardless of our professions, there are numerous experts whose advice we follow. Some of the advisors are not-so-experts, at least on the enormous internet.

I’ve found a lot of advice, lot of “best practices”. But since I was not from the marketing background originally, I saw things no other marketer did. This is one reason you should still study the subjects you’re passionate about, and not just concentrate on marketing, marketing and marketing.
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Headlines – The Most Important Weapon Of A Copywriter

June 16th, 2009 · Copywriting

Headlines catch attention. Headlines are everywhere. Be it your daily newspaper, a sale letter or even email subject lines.

If somehow, all the shops stopped having their logo and name boards, could you still easily identify them? You’ll have to look closely into each shop to find out what it really is. But it’s the name of the shop written outside that catches the attention of anyone interested.

Headlines are best learnt by reading them a lot. Make a note of all headlines that caught your attention. Ask yourself why. It could be a newspaper or a magazine headline. The headline that caught your attention won’t necessarily catch the attention of the guy next to you.
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Copywriting Training – The Smart Way Of Learning

June 11th, 2009 · Copywriting

Copywiriting skills is one of the greatest assets you can ever possess. It not only enables you to write good sales copy, but can improve your persuasive skills in anything you ever write or say.

A Word Of Warning About Copywriting…

Copywriting is also an art. It’s not something you would learn overnight. Actually, you never finish learning it. For example, I’m also a programmer, and most professional programmers claim they get to learn new stuff every now and then. The same thing happens in chess.
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Perfect Article Resource Box Secrets No Marketer Is Talking About

June 9th, 2009 · Internet Marketing

You most probably have learnt how to create that “perfect little” author resource box from an Internet Marketer or a related website. If you have, then there is a great chance that you have the wrong information.

The World Of Marketing Is 98% Bad Followers & 2% Good Businessmen

Any novice internet marketer, who is among that 98%, would write an article or two, see little results, and leave. Not just that, he rinses and repeats the exact same process. Also, if any marketer uses a niche as an example for his tutorial/article, most of the readers jump into that niche. And the only thing they see is that niche.
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Murder Mystery Dinner Party – Finding A Great Script For Your Party

June 5th, 2009 · Party

Murder Mystery Dinner Parties are quite fun. If you’re planning on hosting one, I’ve included some basic information about them.

Murder Mystery might remind you of Sherlock Holmes and other great mystery novels. Just like them, a Murder Mystery Dinner Party has to be great in every aspect. Normally, a script is designed, which dictates how the events take place.

This is normally done by the Host. The party attendees are revealed information little by little. Some of the attendees would be the suspects, among which one is the culprit.

What unfolds is a great murder mystery plot, in which every single guest takes part. It’s like being inside your favorite murder mystery novel.
[Read more →]

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